Sourcing for your Brand: What to Consider
Sourcing for brands requires a different approach than sourcing for individual buyers. Brands have specific requirements and standards that must be met to maintain their brand image and reputation.
When sourcing for brands, buyers should look for suppliers and manufacturers who have experience working with brands and can meet their specific requirements. Suppliers should be willing to provide samples and work with buyers to ensure that products meet their quality standards.
Advantages of sourcing from India
One of the biggest advantages of sourcing from India is cost-effectiveness. India is amongst the very few Asian countries to have a complete value chain, independent of support from other countries. It has a self-production of thread, yarn, and textile. It also has skilled artisans for printing and embroidery, and a well-defined industrial setup for mass and bulk production.
The country offers competitive pricing for a wide range of textile products, including fabrics, garments, and accessories. India's skilled workforce and large production capacity also ensure that products are delivered on time and at a high level of quality. India is home to a wide range of textile products, from traditional handwoven fabrics to modern high-tech textiles.
Brands can find everything from cotton, silk, and wool to synthetic blends and high-performance textiles. The diversity of products ensures that companies can find the right product to meet their specific needs.
Working with suppliers and manufacturers in India
Working with suppliers and manufacturers in India requires a collaborative approach. It is imperative to establish clear communication channels with the suppliers and manufacturers and work together to ensure that products meet the company requirements.
Brands should also be prepared to visit suppliers and manufacturers in India to establish relationships and build trust. Face-to-face meetings can help establish a strong working relationship and ensure that both parties are on the same page regarding product requirements, timelines, and budgets.
Building a reliable supply chain in India
Building a reliable supply chain in India requires careful planning and execution. One of the key factors in building a reliable supply chain is choosing the right suppliers and manufacturers. Companies should look for suppliers who have a proven track record of delivering high-quality products on time and within budget.
Communication is also a critical factor in building a reliable supply chain. Companies should establish clear communication channels with their suppliers and manufacturers and ensure that all parties are on the same page regarding product requirements, timelines, and budgets.
How can we help?
If you're interested in sourcing from India but don't know where to start, reach out to our team for assistance. We specialise in helping brands navigate the complex world of sourcing and can help you build a reliable supply chain. Contact us today to learn more.